Evaluation - Who will be the audience of your film, and how did you attract your audience?

I feel that the audience for our film would be young adults, preferably 16 years and over, due to the fact that the protagonist would be of a similar age to the target audience. Also, because the film is based around high school culture, teenagers would be able to relate to this, making the film more appealing to them. 

From looking at the BBFC classifications for film, I feel our film would have a 15 rating. As our film opening is based on a book, I felt like both the opening and the rest of the novel fit best with the components of a 15 certificate, as can be seen on the BBFC website - http://www.bbfc.co.uk/what-classification/15. For example, the rest of the film would contain strong violence, such as the high school shooting, and Peter’s suicide towards the end of the film, the kind of scenes that wouldn’t be allowed in a 12 certificated film. In the book, there is some reference to the taking of drugs, which can only be shown in a 15.

Dependent on how graphic the high school shooting scenes are, the film could be certificated an 18, as strong blood and gore is prohibited from a 15, as can be seen here - http://www.bbfc.co.uk/what-classification/18. However, when the rest of the film would be produced, we would try to make sure that the film wasn’t too graphic, as the people that would need to see it most – 15-17 year olds who could most easily relate – wouldn’t be able to see it at all.


‘Nineteen Minutes’ would mainly appeal to an American based audience, some parts of the film would only be relatable to people who live or have lived in America. Throughout the film, there will be a lot of reference to products that are only available in America, such as ‘Butterfinger’ chocolate bars. The film is set in America, and although not all of it would be filmed in America, the sets would be dressed in such a way that it would appear to have been filmed in America. All members of the cast would be speaking in an American accent, and the soundtrack to the film will have been created by American artists, overall making the film more appealing to Americans.